Cookie Policy
Version 2.0 · Last Updated: May 16, 2026
1. What Are Cookies and Similar Technologies?
Cookies are small text files stored on your device when you visit a website. Similar technologies include localStorage and sessionStorage, which also store data locally in your browser, and SDK identifiers used by Firebase. Throughout this policy we refer to all of these as "cookies."
2. Categories We Use
We use three categories of cookies. You control the non-essential categories through the cookie banner that appears on your first visit, and through the "Cookie Settings" button in the footer at any time.
2.1 Essential (always active)
Required for the site to function. They cannot be switched off.
| Storage key | Purpose | Duration |
|---|---|---|
cookie_consent_v2 |
Records your category-level consent choices, policy version, and the timestamp at which you set them | 13 months (localStorage) |
preferred_lang |
Remembers your language (English / Hebrew) | Persistent (localStorage) |
lp_countdown_end |
Manages the promotional countdown timer state within a single session | Session (sessionStorage) |
2.2 Analytics (requires your consent)
These help us understand how visitors use the site so we can improve it. They are loaded only after you opt in.
| Service | Provider | What it sets |
|---|---|---|
| Firebase Analytics | Google LLC | _ga, _gid, and similar IDs; tracks page views, clicks, scroll depth, audio play/pause |
For details on how Google handles this data, see Google's Privacy Policy.
2.3 Marketing (requires your consent)
These let us measure the effectiveness of our ads and (where you opt in) show you more relevant ones. They are loaded only after you opt in.
| Service | Provider | What it sets |
|---|---|---|
| Meta Pixel / Conversions API | Meta Platforms Ireland Ltd. | _fbp, fr; reports conversions back to Meta Ads (only when this category is loaded) |
| ManyChat | ManyChat, Inc. | Conversational flows launched from our Meta ads (only when this category is loaded) |
3. Your Choices
- On your first visit, the cookie banner asks you to Accept all, Reject all (non-essential), or Customize.
- You can change your decision at any time by clicking in the footer of any page.
- Your choice is recorded in your browser as
cookie_consent_v2with the categories you selected, the policy version, and a timestamp; we keep this record for 13 months as evidence of consent. - Most browsers also let you delete cookies via their privacy / settings menu. Blocking essential cookies will break parts of the site.
4. Third-Party Cookies
Some cookies are set by third parties whose services appear on our pages. We do not control these cookies. The third parties most relevant to this site are:
- Google — Firebase Analytics, Google Fonts.
- Meta Platforms — Meta Pixel / Conversions API (only if you opt into the Marketing category).
- ManyChat — conversational flows initiated from our Meta ads.
- Dodo Payments — payment processor (only during checkout flows).
5. Data Collected via Cookies
Analytics cookies may collect: pages viewed and time spent, buttons / links clicked, scroll depth, device type, browser and OS, approximate location (country/region), referring website. Marketing cookies additionally allow attribution of conversions back to specific ads. This data is aggregated and does not personally identify you. For details on how we handle personal data more broadly, see our Privacy Policy.
6. Updates to This Policy
We may update this Cookie Policy from time to time. The "Version" and "Last Updated" date at the top reflect the most recent change. Material changes will trigger the cookie banner to re-appear so you can review your choices.
7. Contact Us
Questions about cookies? Email jacoblipsky@90minutes-a-week.com.